Tag: outsourcing

Take Your Business To The Next Level By Outsourcing SEO

Take Your Business To The Next Level By Outsourcing SEO

Every business has three options to choose from for marketing their products or services- collaborate, do it yourself or outsource. Your choice depends on type of marketing activity you attempt to do and the amount of internal resources your company has currently. For direct engagement and authenticity, social media marketing is better done in house but its best to bring experts when launching a SEO campaign. Outsourcing SEO can be a better thing in order to grow your business.

SEO 1(www.snapmunk.com)

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SEO Can Be Complex

The complexity of the SEO, when doing on our own is what makes it challenging and daunting. It keeps on evolving constantly because of search engines changing their algorithms to improve the way of delivering targeted and organic results. For instance, Google’s algorithm focuses on mobile friendly websites. If you lack the technical knowhow and f you are not completely involved in the SEO world, keeping track of the updates by yourself can become overwhelming. Most of the times it will be better for you to focus your attention on your business than to worry about SEO matters which you can leave for the experts. For this very reason, it’s good to outsource SEO for the growth of your business with the help from search engine professionals.

Better Than Doing It yourself

Executing the campaign with outdated methods can be harmful to the long term health of your website. When you work with experts of SEO, you can be assured of the latest and up to date methods of optimization. There are many on site and off site optimization activities which encompasses creative and technical aspects that SEO involves. To be sure of the effective campaign you need to outsource your SEO to a company which will do everything for you. Reputed companies have strategists, technical specialists, copywriters, editors, researchers, web designers of their own so that you need not to worry about hiring a team of SEO specialists.

Avenue-Communications - Email Broadcasting Los Angeles

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Good For Small And Medium-Sized Businesses

Outsourcing makes sense to both these types of businesses which lack the manpower and budget to hire and maintain their own team of SEO professionals. You can save a lot of your money and time in the long run as long as you pair with right SEO team. Keep in mind that it takes certain knowledge and skills that are required and honed over a period of time. In house training will take too much of your resources when you can use them to run you business and do other relate important tasks. When you outsource, your SEO program can start at once and you can be assured that it’s done correctly.

Experts can scale the campaign in a snap irrespective of it being short term or long term as it is professionally managed. Testing, analytics and tracking are important to any campaign and your time is saved by not doing these time consuming activities yourself. As it eliminates the guesswork associated with all tasks related to optimization, outsourcing this will make you more confident in the results.

SEO 3(www.webindiasolutions.com)

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Hire Dedicated Experts

You are preparing your business for long term online marketing campaign by outsourcing SEO while making sure that qualified ones are taking care of it. An SEO company can provide quick solutions to your campaign to keep it flexible and capable of keeping up with the changes in search engine algorithms. When you have a well managed SEO program, you can improve analytics, tracking and testing to discover new keywords to enhance keyword focus.

Don’t Be Afraid To Outsource SEO

Businesses that have failed efforts in their outsourced SEO campaigns think twice about working with another SEO company as their business grows. Those who lack the technical knowledge, SEO jargons can be intimidating to them. But as long as you choose the experienced and reputed SEO Company, you will be able to avoid all these setbacks.

Tags: digital solutions services, outsourcing services, seo services, seo services in India

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Outsource Services! Not for Cost Reduction But for Customer Service Quality

Outsource Services! Not for Cost Reduction But for Customer Service Quality

Outsourcing has become a leading business model of our time, even so far as becoming the criterion in many industries, from being an entirely new concept of doing business 10 years ago. It plays a major role in our global economy today. Cost reduction remains a primary driver of most businesses to outsource but quality plays the crucial factor when it comes to choosing an outsourcing partner.

In fact, even as most businesses outsource a part of their operations offshore and have gone mainstream with another, there are still companies who are hesitant to entrust part of their operations to a third party. They have this notion that this might save them money but will compromise quality.

According to a survey, many companies confessed that they have expressed frustration with the quality of work being provided, but most of them said that they chose cheapest outsourcing option rather than best quality. Nearly all of them around 94% admitted that the focus on cost was increasing the likelihood of their failing projects.

It seems that outsourcing has this reputation of driving down the costs but it sacrifices quality which leads to a company’s reputation. This is not true. While it’s right that focusing only on cost reduction without thinking about quality may lead to poor customer perception of your company brand, it doesn’t mean that outsourcing operations equate poor quality. Outsourcing is just a fraction of the cost of keeping operations in a house; it doesn’t have to mean that quality should be compromised.

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Quality in Outsourcing

There has been a shift towards BPO’s adopting an uncompromising approach towards quality service to earn trust, continued loyalty, and business of their clients. It needs not to say that companies want to hire quality outsourcing providers. And in order to measure the quality of outsourcing services, there are yardsticks and models which help companies to decipher which ones are worth considering.


Quality Assurance Models
ISO 9000

Most BPO’s have set their standards to ISO 9000. It’s most chosen norm among quality assurance models because it is used as a norm facilitating international trade, adopted by more than 130 countries. The set of standards dealing with the management system used to design, deliver, produce, and support products and services.

Revisions of ISO 9001:2008 aims at a process approach with a focus on measuring performances of process and effectiveness as well as continually improving the process based on goal measurement.


 Outsourcing Blog 2
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Total Quality Management   
ISO 9000 helped BPO companies gain a generic level of maturity quality and has encouraged others to work further towards other quality methods. Total quality management is an approach towards quality meeting competitive challenges with focus on top management commitment and involvement, supplier relationship, customer satisfaction, quality oriented training, benchmarking, employee focus, zero defects, quality measurement and process improvement.
Total quality management
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Six Sigma
This takes on more disciplined, personalized approach because it uses requirement of the client so incorporating it within their organization is easier. Most organizations actively embrace it at once because of the personal approach. It base its approach on a model called performance improvement named DMAIC (define, improve, measure, control and analyze).
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E-Sourcing Capability Model

It’s a model based on best practices. Its critical success factors fall into 84 best practice categories in 6 capability region: relationship, people, knowledge, threat management and performance. The cycle is broken down into 4 parts: initiation, ongoing, delivery and completion.


Going Beyond Compliance

As BPO’s recognize the shift towards companies looking for quality rather than cost, they realize that quality is more important than just business compliance. It needs to be a way of life within the company. It should be a mission and not a goal. Unless there are quality measures enforced to make sure they are maintained, good performances tend to peak and then decline over the time. To make sure BPO’s not only sustained performance and continuously improve, quality should not be just complying with standards but a value built, implemented and integrated into the organization.

Nowadays, traditional landline phone customer service which businesses have may not serve your customers well –considering that we’re living in the technology era. Having customer support in the mobile or online network are some of the customer assistance services we have, which can take your entire customer service to a whole new level.


Want to get work done? Customer Service Outsourcing is the effective and Affordable Way

Want to get work done? Customer Service Outsourcing is the effective and Affordable Way

Entrepreneurs often are faced with a dilemma regarding managing all the operations of the business by in-house or by hiring outsourcing services for some important functions to a third party. This issue comes when a business goes for expansion. During this time the owners formulate the strategies and focus on main competencies. If this time, they will be busy on phone talking calls, they won’t be having time to focus on the expansion.

The concept of hiring new people and training them in order to increase the call inflow for requests, queries, and proposals is also futile. There’s generally a restricted budget. Third party collaboration to avail telephone answering services is affordable and a good solution to serve customers because the business can’t afford to miss the calls.

Want to get work done-Customer Service Outsourcing is the effective and Affordable Way Blog 1


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When offering customer care and support service, a large number of businesses these days are considering BPO services such as call answering which make sure the every call get answered each time. To meet the increasing demands regarding businesses, there’s an uprise in a number of service providers which provides the offer of answering service and rest customer care and support services to give direction and easily manage the not so important business functions.

Beneath are some factors in which the customer service outsourcing can help business go to a next level and boost the bottom-line by making sure of a better experience for customers.

  1. Connect with callers

During expansion phase of a business, the budget cannot be expanded for hiring employees and either for especially taking care of inbound services. However, a business can always go for customer service outsourcing and can get phone answering services to make their callers believe that they are always there for them.

Want to get work done- Customer Service Outsourcing is the effective and Affordable Way Blog 2


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  1. Integrated services for managing all business functions

Integrated telephone answering services not only answer inbound calls but can also do appointment setting thus allows a wide range of inbound customer care and support services with a lot of companies opting for the same. An integrated offering makes sure that businesses can have a whole team of experts who are dedicated to manage and be responsible for their entire customer care and support operations over numerous communication channels at a slightly increased cost.

  1. 24/7 Service

Customer service outsourcing makes sure that the business is available 24/7 for its callers. A business can’t control customer behavior or predict when they will call, thus, the preparation. The customer gets frustrated easily when the calls get unanswered or waiting or when it reaches voice mail. Availability ensures a service in a proficient manner and a professional look to the business.

Unique Advantages you are Entitled to when you Outsource a New Business

Unique Advantages you are Entitled to when you Outsource a New Business

Every expense must be taken seriously when your business is new and still growing, and outsourcing call center services will help you manage your budget in a better manner, allowing you to maintain an excellent customer support.

You are left with many options now a days when it comes down to call center outsourcing, and once you understands them all, you are no longer want to reserve those additional funds for extra office space, in-house managers or even maybe dishing out employee perks.

Following are some unique advantages of outsourcing call center that will provide your new business with a sense to save money and be even more competitive.

Income Expenses Files Show Budgeting And Bookkeeping

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If you are working in a metro city, extra office space will always cost you a large amount of money. Outsourcing is quite cost-effective option than maintaining a whole call center in-house. As outsourced one handles their own agents & will help you with reduction in costs incurred on staffing internal call center agents.

Overhead and infrastructure costs are also reduced because providers of outsourced call center use their own call center software, systems and servers which turn a significant cost into a variable cost, because skilled agents will be there when your company needs them.


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Outsourcing with a view to handle the overflowing inquiries is a good means to improve the quality of customer service and ensuring that each customer is receiving the best possible support. You will be able to offer 24 hour service at a lower cost, through outsourcing to an external service provider for after-hours support which is a great benefit for every small business.


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If you operate with an in-house call center, then things like power outruns, bad weather, or natural disasters can affect your in-house call center’s capability to get the work done. But, if you have an outsourced call center provider, they will be able to handle calls even in such circumstances, which can really be an effective way to ensure continuity in the business.


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By outsourcing your call center tasks to efficient customer service agents, then they will be ready to take calls on short notice which will gradually improve the service quality during peak hours. It also takes you into a world of possibilities of transferring overflowing calls to your outsourced agents and, this would further help you reduce call waiting time and all the frustrations that comes along with it.

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